“Wines and Flavours from La Tavola Italiana” is a trade workshop designed to allow Italian companies from the wine and food sectors to present their products to a highly qualified professional audience, including importers, distributors, Ho.Re.Ca. operators, retail buyers, opinion leaders and media representatives from Shanghai and Central China.
The workshop will take place on Tuesday, 6 December 2016, at the headquarters of Shanghai Yishang Wine Business Consulting Co., Ltd. (Enoteca Italiana Siena Shanghai office), located in a strategic area of the city close to major transport routes.
“Wines and Flavours from La Tavola Italiana” represents a meeting point for Italian wine and food companies, offering the opportunity to showcase their finest production in an exclusive business environment.
La Tavola Italiana is a non-profit association created to promote awareness of the value of the Italian food supply chain, which ensures its uniqueness and quality. Based in Milan, Italy, the association promotes the traditional and artisanal nature of agriculture and food processing, analysing products through the “5A” framework: Agriculture, Food, Environment, Craftsmanship and Art — combined into a single narrative that explains the origin of our food.
Its goal is to add value to products and producers, bring consumers closer to quality production both in Italy and abroad, and create an international community of food enthusiasts supported by a commercial platform that gives visibility even to small local producers.
www.latavolaitaliana.org
Enoteca Italiana is a public institution dedicated to the promotion and enhancement of Italian wine and viticulture. Based in Siena, it organizes courses, promotional activities and cultural events related to the wine world.
Long committed to promoting Italian wine culture in the Chinese market, it opened its Shanghai office in 2008, where it has designed and organized more than 200 promotional events for producers, consortia and associations from various Italian wine regions.
Pilota Green has been active since 2003 in food and wine publishing and in the organization of events aimed at promoting Italian agri-food products, with a particular focus on wine.
The company creates business and promotional opportunities for Italian companies seeking to expand internationally. Based in Treviso, Italy, Pilota Green publishes guides and books in the field of food and wine tourism and organizes seminars, guided tastings, commercial workshops, B2B meetings and themed events both in Italy and abroad.
In recent years, it has focused on promoting Italian wine in international markets including the Balkans, Northern Europe, California and Panama.
Date: 6 December 2016
Location: Shanghai Yishang Wine Business Consulting Co., Ltd.
(Unit 509/511, Fuxing Plaza, No. 109 Yan Dang Rd, Shanghai 200020)
14:30 – Opening of invitation-only wine tasting for professionals
(importers, distributors, Ho.Re.Ca., specialised media)
16:00 – Seminar (by invitation only, approx. 40 guests)
Guided tasting of wines presented at the event paired with food products.
The seminar will be led by a well-known local food & wine writer/journalist, supported by an interpreter.
17:30 / 18:00 – Networking aperitif for seminar guests and producers
18:00 – Event closing
